Archive

Motion Graphics

Motion Graphics https://kaylewilliamsdesign.com/wp-content/uploads/2025/03/reel_25.mp4 What's Next:Illustration Next Project
A collage of digital drawings of clowns in different poses and showcasing different skills like juggling, one-handed hand stand and tight rope walking.

Illustration

From Sketches to Finished Illustration It all begins with a spark—an idea or even a problem—that sets the creative process in motion. I start by quickly sketching out rough concepts to capture my initial thoughts and experiment with different compositions. Once the layout feels just right, ...
An image of a boy in a super hero outfit with power coming out of his fist with the word dream in the middle of a bright stream of super power.

Dream

REMEMBER TO DREAMAs a graphic designer, I see "REMEMBER TO DREAM" as a visual call to reclaim the unbridled creativity and wonder of our childhoods. This project is not just about planning and execution—it’s about rediscovering the joy in passion projects and defying the modern ...
A social media post for Starlite coffee. It features a coffee cup on a saucer with steam coming out of it with the words Awaken your senses.

Starlite Coffee

Starlite Coffee A passion brand for exploring layout and design for social media. 1:1, 9:16, and motion graphics in a 9:16 for stories or reels. Adobe Illustrator , Photoshop and Adobe After effects for the win. https://kaylewilliamsdesign.com/wp-content/uploads/2024/05/Coffee_Social.mp4 What's Next:Halves Fashion Next Project
An image of a shopping bag with a logo for halves fashion with a repeated half circle pattern.

Halves Branding

Halves Fashion Branding As a graphic designer leveraging design thinking, creating a sleek, minimalist design for a fashion brand mock-up involves a strategic approach. Here's a step-by-step brand mockup strategy to achieve a consistent brand identity across multiple platforms. 1. Conduct Market ResearchStudy the fashion industry ...

NYC Pride

Recreated the Sponsorship Deck utilizing Adobe Indesign, and relevant information provided by the Pride NYC team for the next season of fundraising. Working with NYC Pride throughout the season of Pride 2024 was a challenging endeavor and presented an array of varied projects. Designing socials, Print ...
An image of a phone screen with an orange box with white outline of a shopping cart and a button with the words start shopping.

UX Prototype – Grocery

After researching users, user personas , mind mapping and low fidelity wireframing for quick iterations. This prototype was the result of several iterations. The high fidelity prototype was part of my microsoft UX design certificate project. I used Figma for this project but have used ...
Three phones that display three social media posts for St. Pete Pride. The social media posts includes images and pictures of three different performers for pride parade.

St Pete Pride

St. Pete Pride Objective: My mission? To sprinkle a little rainbow magic across St. Petersburg, Florida, with consistent branding that shines brighter than a disco ball on Pride month. Enter St. Pete Pride, the nonprofit powerhouse serving up safe spaces and awareness for the LGBTQIA+ community. With over ...