From Sketches to Finished Illustration
It all begins with a spark—an idea or even a problem—that sets the creative process in motion. I start by quickly sketching out rough concepts to capture my initial thoughts and experiment with different compositions. Once the layout feels just right, ...
REMEMBER TO DREAMAs a graphic designer, I see "REMEMBER TO DREAM" as a visual call to reclaim the unbridled creativity and wonder of our childhoods. This project is not just about planning and execution—it’s about rediscovering the joy in passion projects and defying the modern ...
Starlite Coffee
A passion brand for exploring layout and design for social media. 1:1, 9:16, and motion graphics in a 9:16 for stories or reels. Adobe Illustrator , Photoshop and Adobe After effects for the win.
https://kaylewilliamsdesign.com/wp-content/uploads/2024/05/Coffee_Social.mp4
What's Next:Halves Fashion
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Halves Fashion Branding
As a graphic designer leveraging design thinking, creating a sleek, minimalist design for a fashion brand mock-up involves a strategic approach. Here's a step-by-step brand mockup strategy to achieve a consistent brand identity across multiple platforms.
1. Conduct Market ResearchStudy the fashion industry ...
Recreated the Sponsorship Deck utilizing Adobe Indesign, and relevant information provided by the Pride NYC team for the next season of fundraising. Working with NYC Pride throughout the season of Pride 2024 was a challenging endeavor and presented an array of varied projects. Designing socials, Print ...
After researching users, user personas , mind mapping and low fidelity wireframing for quick iterations. This prototype was the result of several iterations. The high fidelity prototype was part of my microsoft UX design certificate project. I used Figma for this project but have used ...
St. Pete Pride
Objective: My mission? To sprinkle a little rainbow magic across St. Petersburg, Florida, with consistent branding that shines brighter than a disco ball on Pride month.
Enter St. Pete Pride, the nonprofit powerhouse serving up safe spaces and awareness for the LGBTQIA+ community. With over ...
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